Posts Tagged ‘Tweetdeck’

Social Media Marketing for Job Search

Monday, November 9th, 2009

More often than not, when I’m invited to speak it’s about marketing strategies that businesses can use to attract and capture businesses from other businesses. Typical topics include “Getting into Your Buyers’ Mind”, “Developing Compelling Value Propositions”, “Systematically Creating Referrals”, “Online Marketing”, and lately “Social Media Marketing”.

This month, however, I had the pleasure of speaking with Tufts alumni on how to use social media marketing techniques to land their next position. I don’t know which was more exciting doing the actual presentation–or preparing for it.

This is a preview of Social Media Marketing for Job Search. Read the full post (689 words, 2 images, estimated 2:45 mins reading time)

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Posted in Marketing strategy, social media, social media marketing | 5 Comments »

Twitter tidbits

Monday, October 19th, 2009

Are you wondering about how to make the best use of Twitter? If the “sold out” attendance at Seltzer Design’s program on social media is any indication, I think many people are. Moreover, I think different things work for different people.

How I use Twitter:

I mainly use Twitter to stay abreast of what’s happening in my profession, my industry, and the world. I do this in three ways.

I use Twitter as a newspaper. Instead of scanning the headlines of a print publication, I “follow” reporters and publications that tweet headlines of breaking stories with links to the full article. When I want to learn more, I click the link to the full story.

This is a preview of Twitter tidbits. Read the full post (385 words, 1 image, estimated 1:32 mins reading time)

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Posted in Uncategorized | 6 Comments »