The staff at Accounting Web wrote a post on Embracing the Internet as a Marketing Tool. When I started to add my two cents, I quickly ran out of room. Luckily, I have my own blog on the very same site, so I decided to interrupt the series on the buying process model to share my comments below:
Here are some additional ideas that our accounting clients use to leverage the Internet when marketing their firms.
Using websites to market professional services
As a strategic marketing consultant, specializing in professional services, I advise my clients to first:
Twitter