It takes much more than promotion to attract and win business. BB Marketing Plus uses the Revenue Accelerator Methodology™ to develop the marketing pieces and systems you require to attract and retain desirable customers.


 

The key to success is to concentrate your sales firepower on the most promising prospects — those who need your product most and are willing to pay for it. The Revenue Accelerator Methodology™ offers strategies and programs to help you assess the situation, make the most of your opportunities, and minimize blind investments.

Marketing Plans
Marketing Research
Market Segmentation
Target Market Selection
Market Requirements Definition
Competitive Analysis
Buyer Profiling



 

How many times have your best customers bought from someone else because they didn't realize you offered the best solution? The Revenue Accelerator Methodology™ offers strategies and programs to attract buyers' attention, inform them about your solutions, and maintain a distinctive presence in their minds.


Positioning
Marketing Message Development
Promotion Strategies
Marketing Campaigns
Sales Collateral
 


 

Too often, firms lose customers to the competition because the solution isn't quite right, the buyer can't access it, or it's not cost-effective. The Revenue Accelerator Methodology™ offers services to ensure that you anticipate these problems before they happen.


Product Strategies
Customer Satisfaction
Pricing Structure
ROI Analysis
Win/loss Analysis


The truth is: successful companies apply the same rigor and discipline to their sales and marketing as they do to their financials.





 
"
Barbara successfully developed what started as a loose plan into carefully thought out strategic goals and action steps. Because she truly acts as an advocate for the project, she is able to motivate and activate the people involved." 
Emily Shapiro Navetta
Regional Director
Staff Builders

"
Choosing Barbara Bix for a challenging project was one of the most important decisions I made. Her commitment to providing a well-thought out and timely deliverable was very much in evidence throughout the project."
Margaret A. Moran, Principal
Moran & Associates
 

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